Vol 12, No 3 (2023)

General information

Published:	2023-12-29
Total Articles: (including Editorial)	24
Total Authors:	71

Total authors' affiliations (8)

	Indonesia 50275	(44)
	Indonesia 50275".	(4)
	Universitas Diponegoro	(9)
	Jawa Tengah 50139	(3)
	Indonesia 50275.	(6)
	Phone: +622476486851	(4)
	50275	(3)
	Universitas Diponegoro Jl. Prof. Soedharto SH Tembalang Semarang 50239	(2)

Issues list

Vol 13, No 3 (2024) Vol 13, No 2 (2024) Vol 13, No 1 (2024) Vol 12, No 4 (2023) Vol 12, No 3 (2023) Vol 12, No 2 (2023) Vol 12, No 1 (2023) Vol 11, No 4 (2022) Vol 11, No 3 (2022) Complete issues

Vol 12, No 3 (2023)

Articles

	Pengaruh Disiplin Kerja dan Motivasi Kerja terhadap Kinerja Karyawan melalui Work Engagement sebagai Variabel Intervening pada Bagian Sewing PT Sandang Asia Maju Abadi (Kawasan Industri Wijayakusuma Tugu Semarang) Arindi Rizqi Astuti, Widiartanto Widiartanto, Sudharto P. Hadi \| Language: ID \| DOI: 10.14710/jiab.2023.38501 Received: 4 Apr 2023; Published: 29 Dec 2023.	PDF 708-719
	Pengaruh Harga, Kualitas Produk, dan Kesadaran Merek terhadap Keputusan Pembelian Iphone (Studi pada Mahasiswa Fisip Undip) Noviar Hamidy, Sudharto P Hadi \| Language: ID \| DOI: 10.14710/jiab.2023.38502 Received: 4 Apr 2023; Published: 29 Dec 2023.	PDF 720-728
	Pengaruh Harga, Kualitas Produk, dan Kualitas Pelayanan terhadap Keputusan Pembelian Konsumen (Studi Pada Konsumen Oasis Bubble Milktea and Dessert Di Kota Magelang) Murti Pujiwati, Reni Shinta Dewi, Sudharto Prawata Hadi \| Language: ID \| DOI: 10.14710/jiab.2023.38503 Received: 4 Apr 2023; Published: 29 Dec 2023.	PDF 729-737
	Pengaruh Kualitas Produk dan Harga Produk terhadap Loyalitas Konsumen Mie Sedaap Cup (Studi pada Mahasiswa Fakultas Ilmu Sosial dan Ilmu Politik Universitas Diponegoro) Ilham Ramadhan, Apriatni Endang Prihatini, Dinalestari Purbawati \| Language: ID \| DOI: 10.14710/jiab.2023.38504 Received: 4 Apr 2023; Published: 29 Dec 2023.	PDF 738-747
	Pengaruh Kinerja Keuangan terhadap Harga Saham Perusahaan Asuransi Umum di Bursa Efek Indonesia Periode 2017-2021 Nuzulul Nafis, Andi Wijayanto \| Language: ID \| DOI: 10.14710/jiab.2023.38512 Received: 5 Apr 2023; Published: 29 Dec 2023.	PDF 748-757
	Pengaruh Green Product dan Electronic Word of Mouth terhadap Keputusan Pembelian melalui Brand Image sebagai Variabel Intervening (Studi pada Generasi Z Konsumen Skincare Garnier di Kota Semarang) Wahyuni Putri Mumpuni, Ngatno Ngatno, Widiartanto Widiartanto \| Language: ID \| DOI: 10.14710/jiab.2023.38518 Received: 5 Apr 2023; Published: 29 Dec 2023.	PDF 758-769
	PENGARUH ATRAKSI WISATA DAN PROMOSI TERHADAP KEPUTUSAN BERKUNJUNG KE GOA KREO SEMARANG Virda Apriliasya Nurifa, Hari Susanta Nugraha, Andi Wijayanto \| Language: ID \| DOI: 10.14710/jiab.2023.38558 Received: 14 Apr 2023; Published: 29 Dec 2023.	PDF 770-779
	ANALISIS KEMAMPUAN PEMASARAN EKSPOR PRODUK UMKM GRESIK KE LUAR NEGERI SEBAGAI UPAYA PENINGKATAN EKSPOR DI INDONESIA Dwi Rahayu Prihandini, Widiartanto widiartanto, Hari Susanta Nugraha \| Language: ID \| DOI: 10.14710/jiab.2023.38567 Received: 18 Apr 2023; Published: 29 Dec 2023.	PDF 780-788
	PENGARUH E-SERVICE QUALITY TERHADAP REPURCHASE INTENTION MELALUI E-SATISFACTION PADA PENGGUNA APLIKASI BUKALAPAK DI JAKARTA Adhini Bintang Pramesti, Saryadi Saryadi, Agung Budiatmo \| Language: ID \| DOI: 10.14710/jiab.2023.38949 Received: 30 May 2023; Published: 29 Dec 2023.	PDF 789-797
	The Influence of Social Media Marketing, E-Price and E-Product Diversity on E-Decision Using Tokopedia in Semarang City Khaidar Hafizh, Saryadi Saryadi, Hari Susanta Nugraha \| Language: ID \| DOI: 10.14710/jiab.2023.39162 Received: 6 Jun 2023; Published: 29 Dec 2023.	PDF 798-806
	PENGARUH BRAND ATTITUDE DAN KUALITAS PRODUK TERHADAP BRAND LOYALTY PADA PRODUK HAND & BODY LOTION MARINA MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Lisa Zuliasari, Dinalestari Purbawati, Ari Pradhanawati \| Language: ID \| DOI: 10.14710/jiab.2023.39191 Received: 7 Jun 2023; Published: 29 Dec 2023.	PDF 807-818
	PENGARUH PRICE DISCOUNT DAN HEDONIC SHOPPING MOTIVATION TERHADAP IMPULSIVE BUYING PADA KONSUMEN TOKOPEDIA DI KOTA SEMARANG Deatamy Puspa Prasiwy, Apriatni Endang Prihatini, Dinalestari Purbawati \| Language: ID \| DOI: 10.14710/jiab.2023.39192 Received: 7 Jun 2023; Published: 29 Dec 2023.	PDF 819-828
	PENGARUH DIGITAL MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG (Studi pada Pengunjung Desa Wisata Sepakung, Banyubiru, Kabupaten Semarang) Benedicktus Dhimas Aditya, Ari Pradhanawati, Reni Shinta Dewi \| Language: ID \| DOI: 10.14710/jiab.2023.39277 Received: 13 Jun 2023; Published: 29 Dec 2023.	PDF 829-836
	Pengaruh Viral Marketing Melalui Media Sosial (Instagram dan Tiktok) dan Kepercayaan Konsumen Terhadap Keputusan Pembelian Pada Bittersweet by Najla (Studi kasus pada pengguna media sosial Instagram dan Tiktok di Kota Jakarta Timur) Bernadheta Murni Kusuma Pratiwi, Andi Wijayanto, Hari Susanta Nugraha \| Language: ID \| DOI: 10.14710/jiab.2023.39456 Received: 21 Jun 2023; Published: 29 Dec 2023.	PDF 837-845
	PENGARUH MOTIVASI KERJA DAN PELATIHAN KERJA TERHADAP KINERJA KARYAWAN MELALUI KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (STUDI PADA KARYAWAN KANTOR DIREKSI PT PERKEBUNAN TAMBI) Leoni Bunga Ismailia, Sudharto P. Hadi, Hari Susanta Nugraha \| Language: ID \| DOI: 10.14710/jiab.2023.39465 Received: 21 Jun 2023; Published: 29 Dec 2023.	PDF 846-854
	PENGARUH EXPERIENTIAL MARKETING DAN BRAND IMAGE TERHADAP E-LOYALTY MELALUI E-SATISFACTION SEBAGAI VARIABEL INTERVENING (Studi Pada Pengguna Fitur Beautycam Shopee Merek Revlon di Kota Semarang) Regina Octaviani Wihalauw, Dinalestari Purbawati, Andi Wijayanto \| Language: ID \| DOI: 10.14710/jiab.2023.39479 Received: 21 Jun 2023; Published: 29 Dec 2023.	PDF 855-864
	ANALISIS PENGARUH GAYA KEPEMIMPINAN, KOMPENSASI, DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PT BUMI WAHYU JAYA ABADI Alya Putri Eka Asmarajati, Sudharto P. Hadi, Hari Susanta Nugraha \| Language: ID \| DOI: 10.14710/jiab.2023.39560 Received: 23 Jun 2023; Published: 29 Dec 2023.	PDF 865-874
	THE INFLUENCE OF BRAND IMAGE, PRODUCT QUALITY, AND PACKAGING ON PURCHASE DECISION (Study on Consumers of Vania Bakery Products in Semarang City) Umi Merdekawati, Dinalestari Purbawati, Agung Budiatmo \| Language: ID \| DOI: 10.14710/jiab.2023.39631 Received: 25 Jun 2023; Published: 29 Dec 2023.	PDF 875-883
	The Effect of Motivation and Work Discipline on Employee Performance with Work Engagement as an Intervening Variable (Study on Employees of Perumda Air Minum Tirta Moedal Semarang City) Chaerunisa Laely Septianingrum, Sudharto Prawata Hadi, Hari Susanta Nugraha \| Language: ID \| DOI: 10.14710/jiab.2023.39635 Received: 25 Jun 2023; Published: 29 Dec 2023.	PDF 884-894
	Pengaruh Celebrity Endorser dan Brand Awareness Terhadap Keputusan Pembelian Produk Somethinc (Studi Pada Konsumen Somethinc di Kota Semarang) Annisa Rahmadila Damayanti, Sari Listyorini, Ngatno Ngatno, Sendhang Nurseto \| Language: ID \| DOI: 10.14710/jiab.2023.39645 Received: 26 Jun 2023; Published: 29 Dec 2023.	PDF 895-903
	PENGARUH KUALITAS PELAYANAN DAN KUALITAS PRODUK TERHADAP MINAT BELI ULANG DI HYPERMART SEMARANG (STUDI PADA KONSUMEN HYPERMART PARAGON MALL SEMARANG) Maria Maulida, Apriatni Endang Prihatini, Sari Listyorini \| Language: ID \| DOI: 10.14710/jiab.2023.39652 Received: 26 Jun 2023; Published: 29 Dec 2023.	PDF 904-914
	The Effect of Nonfinancial Compensation and Motivation on Employee Performance with Job Satisfaction as Intervening Variable (Study on Employee of the Engine Section of PT. Kota Jati Furindo) Tanzila Al Unsha, Ngatno Ngatno, Reni Shinta Dewi \| Language: ID \| DOI: 10.14710/jiab.2023.39658 Received: 26 Jun 2023; Published: 29 Dec 2023.	PDF 915-921
	THE INFLUENCE OF INFLUENCER MARKETING AND BRAND IMAGE ON PURCHASING DECISIONS (STUDY ON CONSUMERS OF POND'S PRODUCTS IN SEMARANG CITY) Jessica Novin Prananda Putri, Sari Listyorini, Agung Budiatmo \| Language: ID \| DOI: 10.14710/jiab.2023.39684 Received: 26 Jun 2023; Published: 29 Dec 2023.	PDF 922-923
	THE INFLUENCE OF PRODUCT DIVERSITY AND QUALITY OF SERVICE ON CUSTOMER SATISFACTION ON CUSTOMERS OF PT BPR BKK PURWODADI aditya Nugraha, Saryadi Saryadi, Andi Wijayanto \| Language: ID \| DOI: 10.14710/jiab.2023.39688 Received: 26 Jun 2023; Published: 29 Dec 2023.	PDF 924-933

Vol 12, No 3 (2023)

Table of Contents

Articles