IDENTIFIKASI POTENSI TOKO MEBEL BERDASARKAN ANALISIS PEMENUHAN KEBUTUHAN MEBEL BERBASIS SIG (Studi Kasus: Perumahan Bertipe Sederhana di Kecamatan Banyumanik)

Abstract

ABSTRAK

Kecamatan Banyumanik merupakan salah satu kecamatan di Provinsi Jawa Tengah yang memiliki jumlah penduduk terbanyak, yakni 132,508 jiwa (Badan Pusat Statistik, 2016). Oleh sebab itu, jumlah perumahan di kecamatan ini tergolong banyak begitupula dengan tipenya. Banyaknya jenis perumahan ini membuat peningkatan potensi industri mebel setempat. Banyak toko mebel setempat yang seharusnya memiliki potensi lebih besar karena tingkat pembangunan perumahan yang tinggi. Namun, hal tersebut perlu dikaji agar para industri mebel dapat mengetahui bagaimana potensi mebel terhadap perumahan bertipe kecil atau sederhana.

Dalam penelitian ini digunakan data informasi toko mebel dan data survei opini kepada penghuni rumah tipe sederhana terhadap pembelian mebel. Dari data tersebut dilakukan pembobotan parameter menggunakan metode AHP (Analysis Hierarchy Process) dan diperoleh kriteria barang mebel yang paling tepat agar potensial dibeli penghuni perumahan bertipe sederhana yaitu meja makan/keluarga ukuran sedang sebesar 32%, sofa keluarga/tamu ukuran two seat sebesar 29% dan lemari baju ukuran dua pintu sebesar 69%.

Kemudian dilakukan proses buffering terhadap perumahan bertipe sederhana dan jalan raya. Didapatkan hasil berupa persebaran toko mebel di Kecamatan Banyumanik dengan pola persebaran clustered (mengelompok) dipusat Kecamatan dan tersebar mendekati jalan raya serta presentase toko mebel terbesar terdapat di Kelurahan Srondol Wetan. Dari hasil data peta parameter, didapatkan potensi toko mebel di Kecamatan Banyumanik yaitu pada kelas sangat berpotensi terdapat 5 toko mebel, kelas berpotensi 3 toko mebel, kelas cukup berpotensi 6 toko mebel dan kelas kurang berpotensi 1 toko mebel.

Kata Kunci : Perumahan Banyumanik, Mebel, Metode AHP (Analysis Hierarchy Process), Analisis buffering.

ABSTRACT

Banyumanik sub-district is one of many sub-districts in Central Java with the highest population of 132,508 people (Central Bureau of Statistics, 2016). Therefore, there are many housings with different types. The amount of these housings increases the potential of local furniture industries. The local furniture industries should have bigger potential because of the high level of housings development. However, it needs more study to find out the potential of furniture against very-simple or simple type housings.

This study used data information of the furniture stores and the survey’s opinions of the modest type housings’ residents to the purchase of furniture. Based on the data, weighting parameter using AHP (Analysis Hierarchy Process) method has been done and obtained the most proper criteria for the furniture that was affordable for the residents of very simple type housing to simple type housing, they are medium size dining table which was 32%, two-seat family/guest, sofa  about 29% and two-door wardrobe about 69%.

The buffering process of simple type housings and roadways was undergone. Then the result of Geospatial Information Systems analysis was the distribution of furnitures stores in Banyumanik sub-district with clustered pattern in sub-district’s center and spread near the roadways and the biggest percentage of furniture stores was in Administrative Village of Srondol Wetan. From the result of parameter map data, it is obtained that the potential of furniture stores in Banyumanik sub-district, there are 5 furniture stores in very potential level, 3 stores in potential level, 6 stores in fairly potential level and 1 store in less potential level.

Keywords: Banyumanik Housings, Furniture, AHP (Analysis Hierarchy Process) Method, Buffering Analysis..