skip to main content

ANALISIS PERMINTAAN MASYARAKAT TERHADAP PELAYANAN RAWAT JALAN RUMAH SAKIT UMUM DAERAH DR. R. SOETIJONO BLORA

*Meitrika Damayanti  -  , Indonesia
Sutopo Patria Jati  -  , Indonesia
Septo Pawelas Arso  -  , Indonesia
Published: 15 Jan 2017.

Citation Format:
Abstract
Demand of health service utilization is influenced by economic and non-economic variables. Demand’s analysis is made by the hospital to identify some factors which become strengths and weaknesses, opportunities and threats for the hospital as a basis for preparing the marketing strategy. However, in the era of National Health Insurance (JKN), the number of patient visits the clinic dr. R. Soetijono Blora actually declined in the period of four months from March to June 2016.The purpose of the study is to describe the public demand and identify the factors that influence public demand for outpatient services in RSUD dr. R. Soetijono Blora. This study uses quantitative methods and types of cross-sectional study with 100 respondents who are the patient of polyclinic RSUD dr. R. Soetijono Blora. The results showed that public demand for outpatient services in RSUD dr. R. Soetijono Blora high is (58%). There are significant correlations between age, health insurance ownership, the type of disease, and health beliefs (p <0.05). Factors that affect the public demand for outpatient services in RSUD dr. R. Soetijono Blora are age, health insurance ownership, the type of disease and health beliefs (p <0.05). These factors influence the demand positively with Odd Ratio (OR) values for health belief is 2,667; age is 2,376; health insurance ownership is 3,075 and the type of disease is 2,588. Management can improve intensive marketing especially for the out-of-pocket patient and increase the patients’ trust by optimizing the quality of hospital services because these factors influence the patients to revisit the hospital.
Fulltext View|Download
Keywords: Demand of Out patient’s Services, Health Service Utilization Model

Article Metrics:

Article Info
Section: Administrasi dan Kebijakan Kesehatan
Recent articles
Analisis Kesiapan Implementasi Badan Layanan Umum Daerah Puskesmas Kota Semarang (Studi Kasus pada Puskesmas Ngesrep dan Bandarharjo) ANALISIS MOTIVASI BIDAN PRAKTEK MANDIRI (BPM) DALAM MEMBERIKAN PELAYANAN KESEHATAN IBU NIFAS DI KOTA SEMARANG HUBUNGAN BEBERAPA FAKTOR IBU LANSIA DENGAN PEMANFAATAN PELAYANAN KESEHATAN REPRODUKSI LANSIA DI PUSKESMAS LEBDOSARI SEMARANG TRIWULAN I TAHUN 2016 GAMBARAN BEBERAPA FAKTOR TERKAIT PEMANFAATAN BED OCCUPANCY RATE (BOR) DI RUMAH SAKIT UMUM DAERAH dr. R. KOESMA KABUPATEN TUBAN GAMBARAN FAKTOR YANG BERHUBUNGAN DENGAN KEJADIAN HIPERTENSI PADA AKSEPTOR KONTRASEPSI PIL (Studi di Wilayah Kerja Puskesmas Kuwarasan Kabupaten Kebumen) PEMETAAN FAKTOR RISIKO LINGKUNGAN LEPTOSPIROSIS DAN PENENTUAN ZONA TINGKAT KERAWANAN LEPTOSPIROSIS DI KABUPATEN DEMAK MENGGUNAKAN REMOTE SENSING IMAGE HUBUNGAN AKTIVITAS FISIK DAN WAKTU DI DEPAN LAYAR ELEKTRONIK DENGAN INDEKS MASSA TUBUH SISWA SD ISLAM HIDAYATULLAH SEMARANG PENGARUH PENDIDIKAN KESEHATAN REPRODUKSI TERHADAP TINGKAT PENGETAHUAN TENTANG PENDEWASAAN USIA PERKAWINAN (Studi pada Remaja di SMP NU 06 Kedungsuren Kabupaten Kendal) ASSESSMENT PERILAKU TIDAK AMAN PADA SEKTOR INFORMAL PENGRAJIN BATU AKIK DI PASAR DARGO BARU, SEMARANG FAKTOR RISIKO PENINGKATAN AMBANG DENGAR PEKERJA PENGELASAN (STUDI OBSERVASIONAL PADA PT. X KOTA SEMARANG BERDASARKAN UMUR DAN RIWAYAT PENYAKIT) FAKTOR RISIKO GANGGUAN AKIBAT PENYELAMAN PADA PENYELAM TRADISIONAL DI KARIMUNJAWA JEPARA FAKTOR-FAKTOR YANG MEMPENGARUHI KEBERADAAN ZAT PEWARNA DAN PENGAWET TERLARANG PADA MAKANAN JAJANAN DI PASAR-PASAR TRADISIONAL KOTA SEMARANG FAKTOR-FAKTOR YANG BERHUBUNGAN DENGAN PERILAKU MEROKOK SOPIR BUS AKAP DI TERMINAL TERBOYO KOTA SEMARANG FENOMENA PROSTITUSI ONLINE DI JAKARTA SELATAN More recent articles

Last update:

No citation recorded.

Last update:

No citation recorded.