STRATEGI PEMENANGAN PASANGAN KHAMAMIK-ISMAIL ISHAK DALAM PILKADA MESUJI TAHUN 2011

Abstract

This study analyzes the political strategies used by Khamamik-Ismail Ishak in the
general election of regional heads in Mesuji District. This is the first experience Mesuji
District implement local elections. How Khamamik-Ismail Ishak strategy at regional head
elections in 2011 so as to win the number of votes?
In this study, researchers used a qualitative approach that will generate descriptive
data. This research was conducted in the District Mesuji. The data were obtained through
interviews with Fuad Amarulloh as a successful team leader Khamamik-Ismail Ishak, winning
team and community, as well as data obtained from dokementasi.
The strategy used in the general election of regional heads of Mesuji in 2011 carried
out in the form of the election campaign strategy, knowing the behavior of voters, as well as
approaches and political communication. The success of this strategy is able to win a pair
Khamamik-Ismail Ishak to acquire 39 637 (39.75%) votes, defeating the pair Iskandar Maliki
and Agus setio with 37 865 (38.17%) votes, Suprapto and Daryanto Dahlir with 10,161
(1024%) voice, Bukhari Abdul Shomad and Paidi with 9905 (9.88%) and Arif Budiman and
Yedi Supriyatna with 1,961 (1.94%).
Keywords: Regional